This course focuses on the ways value can be created and captured through innovation. Focusing on the assessment of customers, organizational capabilities, and competition, students will consider a variety of different types of innovations and their associated ethical and financial value propositions. Students will learn analytic tools to successfully assess and commercialize technology, product, and service innovations in a variety of contexts.
MIS 3010: Creating Value Through Innovation
Department
Category
Category I (offered at least 1x per Year)